USJP Marketing Alumni Association appoints new committee at 3rd AGM

The 3rd Annual General Meeting of the Marketing Alumni Association of the University of Sri Jayewardenepura was held on the 3rd of September 2022. The event took place at the Senate Board Room, University of Sri Jayewardenepura (USJP), with the participation of a number of graduates, both physically and online via Zoom.

Marketing Alumni Association is the gathering which unites graduates of the Department of Marketing Management of the University of Sri Jayewardenepura. There are over 1200 qualified marketing degree holders that USJP has produced over the last 25 years, holding decisive positions in private and public sectors. The association operates with the vision of elevating Japura Marketing as the most recognized and sought-after degree by corporates and marketing professionals. It has the mission to reach, engage and nurture the network of Japura marketers to foster stewardship and propagate marketing talents to the industry in collaboration with the university, by enhancing image and reputation of the marketing degree.

The MAA took the opportunity to thank the former President Mr. Lalith Sumanasiri who held office from 2016. He was instrumental in setting up the constitution for the association and brought new initiatives to uplift the soft skills of undergraduates of USJP.

The association ceremoniously welcomed the new President for 2022-2024, Mr. Darshana Jayasinghe, who, addressing the gathering said,

“I am truly honoured and grateful to have been appointed as the President of MAA. It is indeed a great recognition for me to represent the fraternity of Japura marketers, who are qualified products of the Department of Marketing Management of USJP, Sri Lanka. I look forward to closely working with the Department of Marketing Management to uplift the professional careers of undergraduates, who are potential marketers with the ability to conquer the world of business while working with the industry to build sustainable marketing practices.”

At the AGM, Dr. Dushan Jayawickrama, the Head, Department of Marketing Management, Faculty of Management Studies, and Commerce, USJP said, “I am extremely happy with the fact that the department has been able to produce qualified marketers who are driven with passion and commitment for what they have chosen to do in their career”.