Business
Sri Lanka Tourism attends virtual ‘ANTOR meets the media’
Sri Lanka Tourism in collaboration with Sri Lanka High Commission in the UK participated in a virtual media networking session recently. It was organised by the Association of National Tourist Offices and Representatives (ANTOR) which is a voluntary nonpolitical organization established in the UK in 1952. ANTOR’s members comprise national and regional tourist offices which are represented in the United Kingdom.
“ANTOR meets the media” is an event which has been hosting 100 plus media in a workshop format in London for the past 30 years. This year the event was in virtual format which has provided them the opportunity to widen their net of guests, inviting travel media from the UK to meet the members virtually face to face. Appointments were also made ahead of time with the media, sanctioning 20 minutes for each event, enabling a multiple number of media meetings within an approximate 6-hour long invaluable time span.
Participation at this event enabled Sri Lanka to approach the travel media directly. It provided the opportunity to create awareness on Sri Lanka’s extent of safety measures set apart in preparation for tourist arrivals once the country reopens to welcome travelers. It endorsed the significance of safety and concern, enough to retain Destination Sri Lanka on top of the mind of travellers.
Leading journal publishing houses such as Travel Bulletin, Green Traveler Productions, Wanderlust, BMI Publishing, Selling Travel, TTG media and Culture Trip etc. were in attendance at the Sri Lanka Virtual stand showing a deep interest in getting an update on the current situation in the island.
The event began with a media briefing on Sri Lanka Tourism with the participation of the Chairperson of Sri Lanka Tourism, Kimarli Fernado and Sri Lanka High Commissioner for UK, Saroja Sirisena.
During the meeting Chairperson highlighted, the success story of how Sri Lanka dynamically managed to control coronavirus pandemic through strategically planned safety measures and pointed out latest updates on the current pandemic situation. She enlarged on the protocols to be implemented ensuring the safety of both the islanders and the visitors arriving in Sri Lanka, the moment the airport gates open for tourist inflow.
Speaking at the meeting, the High Commissioner elaborated on the significance of the UK market to Sri Lanka Tourism and the deep interest and affinity felt by the British tourists towards Sri Lanka. High Commissioner further laid weight on the role, UK media could play in promoting Sri Lanka in the UK market in a bid to revive tourism industry.
The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.
AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.
Business
Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness
In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.
The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.
“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.
Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,
Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.
HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.
The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.
“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”
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