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‘Sri Lanka is a country with great potential’

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– Korean Deputy Foreign Minister Lee Sang-Hwa

The ambassador and Deputy Minister of Public Diplomacy of the Republic of Korea Lee Sang-hwa paid an official visit to Sri Lanka from February 20 to the 22nd. Other officials of the delegation included Expert Economist Dr. Song Kyungjin, Director for the Regional Strategy Division Lee Jung ho, First Secretary Ms. Jung Su Young and Second Secretary Ms. Baek Su Jin.

On February 21, the Ministry of Foreign Affairs of the Republic of Korea successfully hosted an expert seminar under the theme of ‘Korea’s Indo-Pacific Strategy and Its Partnership with Sri Lanka’ at the Cinnamon Grand Hotel in Colombo. The Ministry of Foreign Affairs of Korea selected Sri Lanka as the first country to host the overseas seminar on its recently unveiled Indo-Pacific strategy. This meaningful event brought together more than 150 people including high-level officials of the Ministry of Foreign Affairs of ROK and the Sri Lankan government. Among the key representatives of the stakeholders, the officials of the Ministry of Education, the National Institute of Education, academic members of the Global Korea Scholarship Alumni Association, KOICA Fellows in Sri Lanka and Korean language teachers were present to gain insights into the Indo-Pacific strategy of Korea. Especially, many young students from the Kelaniya University also attended the seminar to understand the vision of Korea’s Indo-Pacific Strategy.

Among the high-level dignitaries present, the ambassador and Deputy Minister of Public Diplomacy of the Republic of Korea Lee Sang-hwa, Korean ambassador to Sri Lanka Santhush Woonjin Jeong, Secretary to the Ministry of Education Nihal Ranasinghe, Secretary of the Ministry of Buddhasasana, Religious and Cultural Affairs Somaratne Vidanapathirana, Director-General of the National Institute of Education Dr. Sunil Jayantha Nawaratne, Additional Secretary Educational Quality Development & Education Reforms H.U. Premathilake and Additional Secretary Cultural Promotion T.N. Hettiarachchi were noteworthy.

Delivering the opening remarks at the seminar on ‘Indo-Pacific Strategy and Its Partnership with Sri Lanka,’ the Deputy Minister Lee Sang-hwa stated that Korea has recently unveiled the Indo-Pacific Strategy which is Korea’s first comprehensive regional strategy, under the vision of a Free, Peaceful, and Prosperous Indo-Pacific. To realise this vision, the Korean government has formulated a policy and an implementation plan aligned with the Indo-Pacific strategy for each sub-region, including North Pacific, Southeast Asia & ASEAN, South Asia, Oceania, and the African Coast of the Indian Ocean. The principles of cooperation for the Indo-Pacific strategy are based on Inclusiveness, Trust, and Reciprocity. For this purpose, the Korean government would like to attempt to build a regional order based on norms and rules, strengthen non-proliferation and counter-terrorism efforts, engage in contributive diplomacy through tailored development cooperation, etc. Especially in the region of South Asia, ‘Sri Lanka is a country with great potential,’ the Deputy Minister stated. ‘Korea supports the endeavours of the Sri Lankan government and its people to emerge from the current challenges as a strong and resilient economy. In the framework of Indo-Pacific, the Korean government will pursue reliable and mutually beneficial economic partnerships with countries in South Asia through strengthened economic and development cooperation in such areas as trade, investment and development assistance. The government of Korea has increased the ODA budget by 14% this year and Sri Lanka is one of the key development assistance recipients.’

The seminar featured a presentation by the Director for the Regional Strategy Division Jungho LEE on the Indo-Pacific strategy of ROK and the substantial cooperation Korea hopes to share with Sri Lanka through increased economic and development cooperation. He emphasized that the “strategy focuses on maximizing effects of development cooperation in areas where our strengths and partners’ needs coincide.” The Director for the Regional Strategy Division further agreed on the need for tailored cooperation in the areas of trade, investment and development assistance and discussed the way forward to promote mutual understanding and exchanges under the Indo-Pacific Strategy of Korea.

Economic Expert Dr. Song Kyungjin provided a comprehensive outline of the economic development experience of Korea. In 1962, the GDP per capita of Korea was just USD 106.2. In 2022, the GDP per capita has increased to USD 34,997. While the major export items in 1962 were limited to a few materials, such as, iron ore, tungsten, raw silk and squid, it has now diversified and expanded to export items such as semiconductors, automobiles, petrochemicals and shipbuilding. The transformation of the Korean economy was due to the structural and financial sector reforms, such as, effective regulation and supervision of financial institutions. Dr. Song further explained that the economy of ROK experienced major setbacks such as the Asian Financial Crisis in 1997-98. Significant structural and financial reforms such as the Financial Supervisory Service, the restructuring of large banks, capital account liberalization and the free-floating exchange system led to the recovery of the economy. As an outcome of such painful reforms, the Korean economy was better prepared to weather the 2008 Global Financial Crisis with strong economic fundamentals. She reiterated that the lessons from the two crises such as market-based exchange rate, public sector reform, fiscal consolidation, policy sequencing, political leadership and commitment can be used as references in the development of Sri Lanka. She emphasised that Korea is a bridge between developed and developing countries, and Korea hopes to strengthen more collaborations with Sri Lanka. Especially human resources development and management, education and training, skills development, infrastructure development and agricultural productivity, are prioritised as key areas of cooperation between Korea and Sri Lanka.

Korean ODA representatives, the Country Director of KOTRA Son Joo Hong and the Country Director of KOICA Ms. Kim Myung Jin also participated in the expert seminar to share first-hand experiences in the development of Sri Lanka.

The event also featured a traditional Kandyan dance performance and a dynamic Taekwondo performance that captured the attention of the audience. The seminar was conducive to building an informative dialogue on the Indo-pacific strategy of the Republic of Korea and the future-oriented cooperation between Korea and Sri Lanka. (Embassy of the Republic of Korea)



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AHK Sri Lanka champions first-ever Sri Lankan delegation at Drupa 2024

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The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.

AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.

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Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness

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Kotaro Katsuki, Ambassador for the Embassy of Japan

In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.

The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.

“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.

Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,

Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.

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HNB General Insurance recognized as Best General Bancassurance Provider in Sri Lanka 2024

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HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.

The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.

“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”

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