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SLCB inspires hoteliers in Southern region to promote MICE tourism

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The Sri Lanka Convention Bureau (SLCB) an entity under the Ministry of Tourism and Lands successfully concluded the Southern Hoteliers Training Program on MICE Tourism on the 8th of May 2024 at the Occidental Eden Beruwala.

This is one of the series of training programs that had been organized by SLCB in many parts of the country during the past few years. This particular MICE Tourism training programme was organized in order to create awareness on MICE Tourism among the southern hoteliers and for them to geared up for the upcoming Southern MICE EXPO 2024 to be held on from 27-31 May 2024. Expo will be attended by more than 100 hosted buyers across the globe and also 15 international media.

This program was attended by nearly 50 participants from 20 hotels in the southern coastal belt.

This one day event commenced with the opening remarks delivered by Krishantha Fernando – General Manager, Sri Lanka Convention Bureau & consisted of eminent speakers from the MICE industry who are working as DMCs, Hoteliers & also a speaker from the Tourist Police.

The first session on “Presentation skills in pitching for events to your hotel” was done by Ms. Shyana Jayalath who is a marketer & a communicator, which was followed by an informative session by Pradeep Ratnayake, Director Tourist Police on “What support the Sri Lanka Police could offer when organizing events”

“How to increase your revenue with MICE/Business Events” was done by Ziyan Ameen, General Manager, Conventions & Exhibitions Division of Aitken Spence Travels (Pvt) Ltd. Sibi Mathew the General Manager of Taj Bentota did an experience sharing session on handling successful business events. The final speaker for the day was Mr. Gihan Samarawickrama, Digital Marketing Consultant, Founder/CEO of the Compere, Head of Sales & Marketing at ARS Healthcare who spoke on “Connecting Digital Marketing for successful MICE/ Business events “

This event also consisted of a practical working group session on “Identifying an Event to position the Southern Region as a MICE hub”. Participants came out with many interesting & creative MICE Experiences that South of Sri Lanka can offer to the MICE Traveler.

All participants were awarded with a certificate of participation issued by the Sri Lanka Convention Bureau. The event wrapped up with closing remarks from Ms. Kumudu Hennedige, Manager Research Development & Training of Sri Lanka Convention Bureau.



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AHK Sri Lanka champions first-ever Sri Lankan delegation at Drupa 2024

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The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.

AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.

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Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness

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Kotaro Katsuki, Ambassador for the Embassy of Japan

In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.

The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.

“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.

Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,

Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.

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HNB General Insurance recognized as Best General Bancassurance Provider in Sri Lanka 2024

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HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.

The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.

“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”

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