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SINGER Sri Lanka and DELL surge ahead to number one in laptop market share

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Singer Sri Lanka, the country’s premier consumer durables retailer together with DELL Technologies has surged ahead as the dominant leader acquiring a sizeable and impressive 35.6% market share for Dell branded laptops according to an International Data Corporation (IDC) Report released recently. This supremacy is in addition to Singer’s recent success as the country’s No. 1 computer seller.

While Singer is the exclusive distributor for Dell consumer laptops in Sri Lanka, significantly, the company has helped to drive Dell Sri Lanka revenue accounting for a bulk 70% of Dell revenues comprising all segments. Dell’s other channel partners share the balance 30%.

Shanil Perera, Marketing Director, Sri Lanka PLC said, “Dell’s continued innovation and diverse product offerings reinforce its standing as the leading brand globally. We at Singer are recognised as the undisputed number 1 computer seller in the country. Together we aim to remain focused on providing best in class technology that meets the needs of our customers. Our rise in leading the consumer laptop market-share demonstrates deep commitment to continue offering value throughout our portfolio.”

Despite challenging market conditions, Singer’s solid growth is also due to the surge in remote work and education, as the pandemic continues to demand higher levels of laptop usage for working and studying from home catering to the new ‘normal’.

However, the preference for Dell laptops over other brands showcase customers choice in seeking cutting-edge products as well as reaffirming their confidence and trust placed in the brand. This is especially noteworthy, as Dell laptops are at a premium price compared to other competitors in the market.

Aabid Aslam, Head of Distribution (Client & Enterprise) Sri Lanka and Maldives, stated, “We are extremely pleased to be the frontrunner and achieve market-share dominance for consumer laptops with the help of Singer Sri Lanka. Over the years our partnership has flourished and continues to deliver superior results. Today, we mark our success by delivering unprecedented levels of performance and value that customers can rely on.”

Dell offers a wide range of products to meet the diverse needs of its customers; the entry level range is attractively priced at Rs. 64,799 in addition to high-end laptops such as the award winning XPS13 range, recognised as the best laptop in 2020 and other gaming laptops. Dell’s innovative in-house software ‘Dell Mobile Connect’, which seamlessly creates a bridge between a user’s smartphone and their laptop, ensure customers receive equipment that is superior, high quality and intrinsic in value.

Contributory to Dell’s accomplishment is Singer’s attractive payment easy schemes such as credit card offers, cash discounts and special student offers. Moreover, in the highly competitive consumer laptop market, Singer’s hire purchase facilities has afforded greater incentives for customers to own a laptop at an extremely accessible price and this has also fueled Dell’s market share growth.

An additional benefit offered by Singer is the extension of the applicable two-year warranty to a four-year period, its legendary service standards, enhanced e-commerce platform www.singer.lk, and easily accessible extensive network of over 400 showrooms located islandwide resonate well with Dell customers seeking greater choice and value for money.

Working from a shared vision of success, Singer and Dell aim to continue to collaborate and strengthen its market share, achieve higher revenue, continuing to provide industry-leading technology solutions and services to its mutual customers.



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AHK Sri Lanka champions first-ever Sri Lankan delegation at Drupa 2024

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The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.

AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.

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Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness

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Kotaro Katsuki, Ambassador for the Embassy of Japan

In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.

The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.

“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.

Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,

Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.

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HNB General Insurance recognized as Best General Bancassurance Provider in Sri Lanka 2024

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HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.

The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.

“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”

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