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Signature Anuradhapura branch relocates and upgrades as Signature Studio

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Opening ceremony of the newly-relocated Signature Anuradhapura branch. From left: Shafraz Fauzy - Managing Director of Zam Zam City, Ruwan Wijesinghe - Municipal Commissioner, Anuradhapura

Signature, Sri Lanka’s leading home-grown menswear brand, has relocated its Anuradhapura branch and upgraded it to Signature Studio to offer its valued customer from the area greater convenience when shopping for the best menswear in the country.

The branch was ceremonially declared open by Ruwan Wijesinghe – Municipal Commissioner, Anuradhapura, together with Diluk Sampath Peris – Director of Elegant of Keleeza and A.T.M. Farzan – Head of HR and Operations of the Hameedia Group.

Located at No 341/1, Main Street, Bank Town, Anuradhapura, the new Signature Studio is a significant upgrade on the previous branch as it is located on the main street, and offers spacious interiors, thereby making the entire shopping process a pleasant experience.

As the newest branch from its expanding branch network, the Anuradhapura Signature Studio will provide fashion conscious gentlemen of all ages the opportunity to browse through its large collection of trendy, high-quality menswear products that includes formal, ceremonial, smart casual, casual, linen, party, suits, shirts, blazers, and trousers. The branch’s wide range of leather products and men’s accessories will guarantee that customers can find the perfect items that complement their new clothing purchases and complete their look. Additionally, with the availability of womenswear and kidswear, the new Signature Studio provides a shopping experience for the entire family.

The spacious branch with its relaxed environment allows customers to shop at a leisurely pace where they can carefully go through the large collection of items, fit them on, and proceed with their purchases. The branch provides all the main brands including Signature and premium brand ICON. It also offers Signature tailoring services Made-to-Order (MTO) and Made-to-Measure (MTM).

Signature Brand Manager Amjad Hameed stated, “The Signature Anuradhapura branch has been doing well for the past 9 years. However, we felt that it is time to provide our valued customers an enhanced shopping experience by delivering a larger branch located on the main street with easy access. We are constantly looking at ways to better connect with our customers and provide them with greater convenience as they shop for their favourite menswear products. In the coming months, we will continue to open new branches islandwide covering all the main cities. This aligns with our goal of providing our valued client base the customer-centric, fashion-forward, high quality services they deserve.”

Established in 1989, Signature has made a name for itself as the Value for Money brand for both formal and casual categories, operating as the most trusted local menswear brand in Sri Lanka. The Exclusive Signature branches located islandwide provides retail customers access to all its brands under one roof. Online customers can log on to https://signature.lk/ and access all brands with islandwide delivery. Signature is also available in stores of leading fashion retail chains islandwide. Well-known for its ability to build confidence by enriching personalities of the younger generation, Signature has a developed, encompassing lifestyle line that is fashionable for men to be flamboyant and loud. Signature features carefully-designed pieces for young undergraduates, Executives and Junior Managers who dream to be a CEO one day and want to look extraordinary.



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AHK Sri Lanka champions first-ever Sri Lankan delegation at Drupa 2024

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The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.

AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.

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Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness

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Kotaro Katsuki, Ambassador for the Embassy of Japan

In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.

The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.

“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.

Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,

Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.

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HNB General Insurance recognized as Best General Bancassurance Provider in Sri Lanka 2024

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HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.

The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.

“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”

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