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Modern and contemporary styles in keeping with today’s trends

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Chairman Primal Wijaynayake with other members

Managing Director of Widac Commercial Interiors, Chandi Alles is a pioneer in the field of Design. She started her career in New Zealand and returned to Sri Lanka at which point Widac ventured into offering its clients a total interior solution from design to fit out.

Steering Widac’s Projects Division, the Company has participated in many exhibitions and have won prestigious awards locally and internationally.She has an experience of 30 + years in the industry, and has been involved in working with clients that span over all segments of businesses in the commercial sector. Her passion for designs has helped to transform spaces to functional and practical working environments.

To mark 50th anniversary of partnership with Steelcase,Widac organised a CSR project to distribute wheel chairs prostatic legs and dry rations to the needy.

(Q) Your multi-faceted design firm not only deals with design but handles manufacturing of unique detailed products as well. Could you elaborate your unique design philology and how it reflects the key works done by your firm?

(A) Our designs are based mainly on modern and contemporary styles in keeping with today’s trends reflecting the business of the client. As such we work with processed timber and engineered surfaces which can be transformed to bring out unique creativity.

(Q) What made you opt for designer as a career. How has your work evolved over time?

(A) I enjoyed creative work from a very young age and when I went to New Zealand had the opportunity of working with an experienced designer. Her inspiration and my interest in “Design” created a career path for me. I have enjoyed 35 years of work to the fullest, and I gain satisfaction when I saw my creativity transformed into reality.

(Q) Luxury does not mean fancy construction materials or flamboyant installation but spaciousness, diverse usability and availability of options.Your opinion?

(A) Agree to your statement. Luxury can be achieved with less expensive materials. Use of colour , lighting and texture are key elements for the final product.

(Q) What in your opinion what are some of the loopholes that the designers get trapped in while designing luxury projects?

(A) Limitation of materials available at present in the market

(Q) A project close to your heart why?

(A) All projects are close to my heart as each and everyone is given a lot of time from start to finish. Being in love with my work is always the key to achieving better results

(Q)Your most challenging design project? Share the challenges and how you overcame them?

(A) Practicality is fundamental in my design. The biggest challenge I have had is to achieve precision in the final product. Design is a way of living,enjoying lifestyle to the fullest is my forte.

(Q)What is your dream project?

(A) Convert a complex that looks rather rundown to the best making it an icon for others to admire

(Q) How do you combine beauty and function? What do you see for the future of design?

(A) Beauty can be achieved with the correct use of materials, colour and light Nevertheless day to day maintenance needs to be considered as well to let the “beauty” last!

(Q) What are you working on at the moment?

(A) A VIP Lounge and Staff Cafeteria in a Commercial Building

(Q)What is your favourite project date and why?

(A) Etisalat – A well known name in the Telecommunication Industry. Dates back to a decade. It’s considered favourite for reasons below

a. Total design and build was by WIDAC

b. The first in the country to depict the same “Concept” of the Flagship Store and other forty outlets

island wide

c. The 40 outlets that it is spread out in the country were completed in one year.

d. Gave us real satisfaction to see our work showcased in main cities and little towns through out Sri Lanka

(Q)What fuels you to do what you do every day?

(A) I need constant excitement and challenges in my work to keep me motivated. I take pleasure in working on turnkey projects which are fast-paced; also anything stereotypical and conventional brings boredom.

I am highly passionate about what I do. There were times when I was not very enthusiastic about some things, but I worked on it by discovering small ways to keep the level of excitement high. Despite the challenges, the show must go on!

(Q) What is your definition of success?

(A) Success is subjective. According to me, it means having a name, fame, recognition, and appreciation for the work done. To have made it in the industry without anyone to endorse me has been my mark of success. I also believe that being able to grow and adapt to the trends and to evolve, yet staying afloat despite hitches, is a success. Although the monetary aspect plays an important role, hard work and honesty are something to be treasured.

(Q) What advice would you give to professional women?

Working women need to be respected as they are the embodiment of the art of balancing work, home, their lives, everything.

(A) I believe that time management is essential to being an organized person, so delegating and outsourcing must be made use of wherever possible.

More importantly, love and trust yourself, also be motivated by setting aside some time for self-care and enjoyment with friends. Learn to laugh and to let go, as there are some situations that are beyond your control and you cannot please everyone. Furthermore, never ever compromise on your self-respect and dignity, because you are worth a lot more than you think.

WIDAC chaiman Primal Wijaynayake with managing director Chandi Alles and director operations Prashan Wijenayake

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