From big, lavish weddings to small, intimate get togethers hosting an event is a very difficult job with so many intricate details.The event management industry is a dynamic and competitive one, with perfection required at every corner, and it is not easy to get on top.There are individual who with their hard work and commitment have managed to and continued to leave their mark on the industry today.

The co-founders of the event company Planning Paradise, Chris and Azad have hosted the most beautiful and new age weddings of today. Their main goal is to bring all the magic, grandiosity and beauty at all times at any event. They are known to break all the boundaries and are trend setters of the industry, which make them the top choices for everyone!

Their approach have been more about quality over quantity and they have proven this by managing many social, corporate and cultural events.

Tell us how your passion for Event Management started ?

Both Directors come from two very different professions. Azaad holds a Masters in Business Administration and Chris comes from a Professional background holding an ACIS (UK). Over a period of time, we observed how events were planned in different segments and the magnitude of work involved in carrying out a successful Event required close and careful planning. We wanted to cater to a market that had a huge vacuum for this kind of professionalism and our passion was ideally transformed to reality when we took the decision to become a cut above the rest in this field.

It is only through our passion for event management and vast organisation skills that we are able to execute an event to utmost perfection. Through our experience we have identified the amount of commitment and discipline that has to go into exploring creative vision and the success of seeing an idea being turned into reality, from concept to execution! This we could easily say is our key for our passion and how it all started and to where we are today.

Have you broken the mould of stiff competition?

Generally, event planners are people who tend to express themselves creatively. ln order to have that edge in breaking the mould, from conceptualization of the event, it has to be meticulously planned with comprehensibility and accuracy with total discipline and commitment. Moreover, innovation and creativity will leave our audiences wanting more and leaving a lasting impression.

The love for doing what we do is our key to success since every Event from Weddings to Cocktails, Corporate Events and other Entertainment including Musical shows etc are handled by a Team of Professionals suited and placed in accordance with each Event thus bringing out the Best and therefore surpassing all stiff competition because we always leave with good Reviews and happy customers.

How did you define the name “The Planning Paradise”?

“The Planning Paradise” gives a very romantic flavour to an event management company because it is all to do with engaging our talents in making joyful memories and wonderful moments. Our clients should encounter an exceptional heavenly

experience; hence “Paradise” was the most appropriate when defining our name.

What are the steps taken by you to improve your Event Management approach?

Innovation is primary on the list. Every Wedding or Event has to be novel and stand different from each other. Our Company and our Team always evolve with Global trends and Events. This helps in innovatively catering to the requirements of each and every customer in a different way to suit their particular Theme or Event. The world is at our fingertips now with global innovations in every spectrum and it is no different in Event Management where we train our teams to be equipped to handle the requirements may it be a Destination Wedding from any part of the world or something we do for localised client.

What is the role of event management in content marketing?

Event management online platforms, like our Instagram and Facebook page for example, are a great resource in keeping up with the latest industry trends. When we post about the events we organize, they are liked, commented on and even shared, even having the potential of going viral! The social media platforms are curious and Very much in focus on the Weddings and Events that are posted on our social media handles thus enabling a wider scope in this particular market.

Tell us about the Weddings and Events you have worked on.

When “The Planning Paradise ” Team have covered Destination Weddings, local Weddings, Sing Along Events, Corporate Events, Yacht Parties, Ladies Night Events, Karoke Parties, Milestone Birthday parties, exclusive Private VIP Dinners and cocktails, exclusive Bridal and Baby Showers etc.

How do you integrate social media with event management?

Social Media is the foundation to Event Mangement. As much as the invaluable good reviews and recommendations from our loyal customers are paramount to us, the feedback and global networking we receive pertaining to our Weddings especially Destination Weddings and other Events are a key Marketing tool in this industry.

The aim of incorporating social media into our event management is to create awareness, as well has having the scope of reaching our target audience across the country and around the globe. Currently, our team runs Facebook, Instagram, Linkedln, WhatApp and Messenger. We are able to update our followers with what we have done and our plans for the future. Through LinkedIn we are able to generate industry networking with potential attendees, sponsors and patrons of our Events.

How will you be different from other event management companies?

Our team endeavours to go above and beyond in their quest for client satisfaction , making our company stand out from the rest. Our team makes priority to our customers’ ideas and we sets the foundation in creating the event which evolves around the customer’s preferences and its primary purpose.

What are the key factors needed to create a Wedding Planner? Tell us about your Creativity and Process

At “The Planning Paradise”, we consider customer as King! Traits that our team is equipped with include flexibility, organization, people management skills and discipline, committed to keeping to deadlines. We aim to improve our innovative skills with global trends and work within personalized budgets of our individual clients. These would be the ways in taking us forward in the years to come.

A Wedding Planner ideally has the ability to sit down with a client may it be a Bride or Corporate Customer and conceptualize the Event and meticulously plan every single detail to create that magic in total synchronization with every aspect needed to bring out the best outcome that the customer so desires. Planning and coordination with the right Vendors who are able to cater to each individual customer’s requirements are what makes The Planning Paradise have an edge in this Industry.

Why is a Professional Event Planner important for an Event?

Weddings and Events in this day and age are done in a huge magnitude, It needs taking care of meticulous detail , immense scope of planning and catering to very precise deadline. The ideal customer on the other hand are usually young Professionals or busy Corporates who are unable to devote that kind of time and energy on getting the whole Event together with their limited time constraints. When it comes to Destination Weddings it goes a step further because we are handling every aspect of the Wedding from Hotels, Menus, Florists Photographic crew Make up Artists etc etc with great precision and detail from this end so that ultimately a satisfied customer can enjoy their own Event Stress free and without any detail to look into. This can be done only by a skilled Event Management Company where its Team of Professionals who are trained, experienced and equipped to handle a Wedding or Event of any magnitude in any part.

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