Business
LAUGFS Supermarkets partner Visa to offer discounts on cashless payments during the Avurudu season
Striving to encourage safe and secure payment methods to retail customers, LAUGFS Supermarkets has tied up with Visa to offer 10% discount on the total bill value for Visa contactless transactions on weekends during the Avurudu season. Accordingly, customers can shop up to LKR 5000 to enjoy this offer on Saturday and Sunday during the month of April at any LAUGFS Supermarket outlet. The offer is applicable for both Visa Credit and Debit cards on contactless transactions.
“Contactless payments provide speed, convenience and above all safety during the COVID – 19 era to customers. In August 2020, we carried out a similar initiative with Visa to encourage customers to shift to digital payment methods in a bid to facilitate a safer and hassle-free alternative to cash payments. Following its success, we wish to offer the same incentives to customers during the upcoming festive season,” commented, LAUGFS Supermarkets Senior Marketing Manager, Peshala Wijewardena.
Designed to replace the use of cash in busy retail environments, contactless payments proved to be particularly appealing during the COVID – 19 pandemic, which called for extra precautions and minimal contact to keep the spread of the virus at bay. Contactless payment method helps retail companies such as LAUGFS Supermarkets to improve hygiene protocols and standards.
“World over and in Sri Lanka we have witnessed significant consumer shift towards digital payments, particularly in non-discretionary categories such as groceries. This is even more pronounced in contactless payments with many Sri Lankans now keen to take advantage of the new limits for contactless payments up to LKR 7500. The convenience and security of contactless payments clubbed with the exciting discount on offer for LAUGFS supermarket consumers will prompt more Sri Lankans to use their contactless cards and embrace digital payments this festive season,” commented Anthony Watson, Country Manager, Sri Lanka & Maldives, Visa.
A pioneer brand in the supermarket concept in Sri Lanka, LAUGFS Supermarkets introduced the chain of 24-hour supermarket retailing concept in Sri Lanka. The company currently manages 37 supermarket outlets in Colombo and its suburbs, including Kurunegala and Chilaw. The company’s flagship brands, LAUGFS Super and LAUGFS SuperMart, cater to over 1,000,000 shoppers monthly. The supermarket chain also features its very own Crimson Bakeries and Medz Pharmacies, while catering to a broad spectrum of everyday customer needs such as utility bill payment facilities, providing continued convenience to its customers.