Lanka Hospitals partners with Prima for ‘Prima Ran Piyawara’ loyalty program

Lanka Hospitals, an internationally accredited multiple award-winning healthcare provider, was named the Official Healthcare Partner of ‘Prima Ran Piyawara’, an exclusive loyalty program for premier customers of Prima Ceylon.

‘Prima Ran Piyawara’ offers a wide range of benefits to its elite customer base. The partnership enables Prima’s premier customers access to loyalty rewards through their VISA debit card, which can be redeemed at Lanka Hospitals.

It can be utilized for an array of service at a discounted rate such as admissions, rooms, selected surgeries, physiotherapy, dental, eye care, cosmetic care, health check packages, women’s wellness, diabetic care packages and more.

“This loyalty program is an opportunity to make our services more accessible and to give back to our loyal patrons who have trusted our services in private healthcare over the last two decades. We hope to expand our loyalty services through this program to offer further benefits in future as we recognize Prima as a unique business partner whose growing clientele will have the opportunity to take full advantage of a range of service offerings that are available to them at Lanka Hospitals”, says Nimal Ratnayake, Chief Marketing Officer, Lanka Hospitals.

“As Sri Lanka’s leading flourmill with a reputation for consistent and high-quality wheat flour, Prima has always considered it an honor to serve its valued customers. We believe our partnership with Lanka Hospitals is timely and most beneficial and will be widely utilized by the members of the loyalty program”, said Ravindra de Coonghe, Head of Marketing & Sales, Prima Ceylon Limited.

“There are many value additions that we have included to recognize and reward Prima loyalty customers in a novel way. These elite customers have been with Prima over the last four decades and supported us in uplifting the standards of the bakery and food industry at large”, he noted.

Lanka Hospitals was the first hospital in Sri Lanka to be awarded with some of the most prestigious accreditations in the world for its healthcare service standards including the Joint Commission International (JCI) accreditation sixth edition and the world-respected Medical Tourism Certification from the Medical Travel Quality Alliance (MTQUA). Furthermore, Lanka Hospitals Diagnostics (LHD) is the only Sri Lankan laboratory to be accredited by the prestigious laboratory accreditation body, The College of American Pathologists (CAP).