Ideal Group’s exhibition stall at ‘Industry 2022’ draws large crowds

Sri Lanka’s premier organisation with core business interests in motor franchise imports and motor spare parts, the Ideal Group’s exhibition stall at ‘Industry 2022’, generated strong public interest drawing large crowds.

Sri Lanka’s premier fully fledged automotive player,Ideal Motor Group, showcased its supremacy by exhibiting locally assembled vehicles, home grown ATV, home grown entry level fully electric car, Mahindra approved locally manufactured automotive components and the technical courses on offer under the NVQ4 program , at the national industrial exhibition which concluded on the 06.02.2022. At the BMICH.

The exhibition organised by the Sri Lanka Industrial Development Board under the guidance of the Ministry of Industries was held for the first time, to promote the local vehicle industry and provide a strong foundation for a significant revival of industries within the country.

‘Industry 2022’ featured 300 stalls representing the top 20 industries in the country and was held from 3-6 March at the Bandaranaike Memorial International Conference Hall exhibition grounds.

Showcasing the Ideal Group’s strong business interests, five companies representing the organisation, exhibited their products to the public. Namely, Ideal Industries (Pvt) Ltd, Ideal Modicon Engineering, Mahindra Ideal Lanka, Ideal Motors and the Ideal Vocational Training Unit were present during the exhibition.

The public visiting the Ideal Group stall were also able to view the unveiling of Ideal Motor’s electrically powered car (which will soon be introduced to the market), created and designed based on a concept by visionary Nalin Welgama, Founder and Chairman of the Ideal Group.

At the stall, Ideal Industries (Pvt) Ltd exhibited the locally manufactured Mahindra KUV100 NXT petrol and diesel vehicles and educated the public in attendance on how the company locally produced the Mahindra Bolero City Pick-up’s seating system on par with international standards. Ideal Modicon Engineering created awareness on the range of products manufactured such as its silencer system, petrol and diesel tanks and the production of the deck (body) required for the Mahindra Bolero City Pick-up to transport goods. Visitors to the exhibition were engrossed in witnessing how the Bolero City Pick-Up’s deck (body) is manufactured and assembled at the Mahindra Ideal Lanka automobile assembly plant in Welipenna.