Hayleys Advantis sets new benchmark in innovative thinking with Advantis Ideastorm

Hayleys Advantis Limited, the transportation and logistics arm of the Hayleys Group, has successfully completed its first-ever Group-wide ideation programme–‘Advantis Ideastorm’ – to boost innovative thinking across all levels of staff from entry level to senior leadership.

The ideation platform was created mainly to encourage employees to brainstorm and come up with new ideas to enrich existing businesses and introduce new business verticals adjacent to the core businesses. Revenue Generation and Service Optimisation in terms of cost, quality or time were the two categories under which employees were required to develop their submissions. These initiatives are expected to help Hayleys Advantis to elevate their competitiveness in the marketplace and improve their overall productivity.

“We are very pleased with the outcome of ‘Advantis Ideastorm’ and are highly impressed with the standard of ideas presented. This programme not only underpins our drive in creating a culture which fosters friendly competition, but it also encourages our staff to think out-of-the box and pitch new business ideas, giving them the opportunity and freedom to be creative and innovative.” said Ruwan Waidyaratne – Managing Director – Hayleys Advantis Limited.