Dr. Niroshan J. Pieries appointed Cluster Director/CEO of LAUGFS Gas

Truly great leaders transform teams, create and manage effective processes, and help their employees grow. With over 20 years of corporate exposure, Dr. Niroshan J. Pieries is recognised as an inspirational leader guiding many local and international brands to their success. In a career spanning over two decades, Dr. Niroshan boasts vast experience across numerous industries – from Shipping and Logistics, to Banking and Finance; from Insurance and Telecommunications, to Power and Energy.

Having joined LAUGFS Lubricants as their Chief Operating Officer, Niroshan oversaw the national operations at LAUGFS Lubricants initially. Showcasing a panache for service excellence through relentless dedication, He rose through the ranks, and in 2020 was appointed as the Director/CEO of LAUGFS Lubricants – becoming the youngest CEO within the ever-expanding Sri Lankan lubricant industry. Having purview over the LAUGFS Car Care brand and the Southern Petroleum companies, He played a significant role in driving the growth and success of LAUGFS, transforming the brand into a globally recognised, highly profitable and sustainable business. As a result of his continuous dedication and exemplary performance, in March 2023, Dr. Niroshan was appointed as the cluster Director/CEO of LAUGFS Gas.

As a firm believer of ‘working smart’ and the concept of ‘strategic agility’, Dr. Niroshan echoes the belief of finding a way to do things differently, while ensuring the best possible outcome. He believes that continuous disruptive innovation is a must for any business to thrive in today’s challenging, and highly volatile socio-economic environment. Dr. Niroshan’s main business ethos is based on the concept of ‘resourcefulness’ – as he believes it is what separates a successful business from one that struggles. He believes optimising resources and strategically targeted investments drive value creation by enabling the business to expand their reach while best utilising the assets at hand.

Dr. Niroshan stands out amidst the sea of corporate leadership due to his constant efforts at sharing his vast knowledge with the rising generation of future leaders. He is recognised as an inspirational leader, with values driven from a deep sense of purpose – that of driving positive change. Having inculcated an organisational culture based on the fundamentals of sharing skills and expertise through brainstorming and thought mapping, He strives to solve cross-cutting business issues through guided internal ideation; enabling internal development while propelling organisational optimisation.

As the CEO of LAUGFS Lubricants, Dr. Niroshan was able to transform a struggling business to one that is highly profitable and sustainable at its core. Awarded as the ‘People Leader – Marketing’ in 2017, He led LAUGFS Lubricants to be recognised as the ‘Best Turnaround Brand’ for the year 2020. Despite the challenging macroeconomic conditions brought about by the pandemic, the company was able to execute its expansion strategy by establishing its presence in Bangladesh in 2022, opening its corporate office a year later, while further expanding its operations to the Maldives. Recognised for his efforts in transforming LAUGFS Lubricants into a strong, unique brand, he was named as the ‘Business Transformation CEO’ for the year 2022.