Business
Cuisine Gastronome by Sri Lankan Catering bags three Gold Awards at the Sri Lanka Packaging Awards 2021
Illustrating the power of storytelling, clear communication and design elegance, ‘Cuisine Gastronome’, the heat and eat gastronomic product of SriLankan Catering, won three Gold Awards for its product packaging at the Sri Lanka Packaging Awards 2021. The packaging concept of Cuisine Gastronome appeals to the target audience with the clear and inspired design conveying a sense of gourmet food and fine dining, in the comfort of one’s home. Cuisine Gastronome clinched the three Gold Awards in the categories; ‘Food Packaging’, ‘Innovation’ and ‘Packaging that Saves the Food’. As a result, Cuisine Gastronome qualified for the World Star and Asia Star awards conducted by the World Packaging Organization.
Prestigious World Star and Asia Star awards honour companies with innovative and creative packaging designs for their products, taking into consideration areas of construction and materials usage, design, innovation technology and environmental consciousness.
“As the sole airline caterer to operate from BIA Katunayake, we at Sri Lankan Catering always exceled in culinary expertise. We have been catering to major international airlines such as Emirates, Qatar and Turkish Airlines. As an award-winning catering company, we remain steadfastly committed to the high quality of food, safety and hygiene standards. Hence, producing high quality consumer products was simply an extension of our existing excellence. We first launched Cuisine Gastronome during the first lockdown, when our revenue sources were fast dwindling due to the pandemic. But, it was challenging to reach out to our new customer base. We knew we had to maximize customer convenience to prepare the food within minutes while also retaining the nutritional integrity and flavours of our products. We are glad to have partnered on this project with the Dentsu Grant team who guided us from the very inception to the execution phase – their support in conducting research and benchmark studies across a number of areas supported us in understanding our audiences during challenging times.
The product soon captured consumer interest and we were able to reach the global market as well. The positioning of Cuisine Gastronome – ‘It’s Fine Home Dining’ beautifully captured the brand essence as well as the product promise we wanted to deliver to a discerning group of consumers,” said Mangala Wijesekara, Chief Executive Officer of SriLankan Catering.
“Packaging is not a communication piece that conveys product information alone. It is the spokesperson for the brand at the point of purchase – the key moment of truth. Packaging has to tie in all the aspects of a brand – the brand positioning, its values, emotional connection, consumer benefits, and the product promise creating a distinct brand experience that the target audience can believe in. It was a great pleasure working with SLC, building the next global Sri Lankan brand,” said Sajith Weerasinghe, Chief Strategy Officer at Dentsu Grant Group.
Sri Lankan Catering first launched Cuisine Gastronome in Sri Lanka. However, within a small-time frame, the product reached international markets, gaining popularity in Australia and the USA. The Company plans on making Cuisine Gastronome available across the globe, especially targeting markets with a sizeable Sri Lankan Diaspora.
The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.
AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.
Business
Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness
In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.
The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.
“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.
Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,
Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.
HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.
The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.
“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”
US sports envoys to Lanka to champion youth development
Rahuman questions sudden cancellation of leave of CEB employees
