Business
Crysbro’s Praja Aruna ups living standards for deserving employees
Sri Lanka’s leading fully-integrated poultry producing giant Crysbro launched its ‘Praja Aruna’ initiative in 2012, with an aim to renovate and build houses for the producer’s most deserving employees who tirelessly work while residing in rural regions in the country.
Through this initiative, Crysbro is more focused and interested in facilitating a better standard of living to deserving employees who are also at a socio-economic disadvantage. The Praja Aruna initiative has helped complete over 84 renovations and 34 brand new houses which were successfully developed.
The Census and Statistics Department states that 77 percent of the country’s population resides in rural areas, and most often, economic activities in these areas are centred on the primary sector- including agriculture, livestock and fisheries.
The predominant human activities in rural areas involve the production of food, fibre and other raw materials, proving the contribution of rural residents to be significant in terms of food supply to the growing population and provision of raw materials for industries. However, despite their major contribution to FMCG supply chains in the primary stage, many rural households lack basic amenities of life, such as housing, drinking water and electricity.
“For almost a decade, our Praja Aruna initiative has carried out over 4,500 donations and directly supports 250 people in addition to our contributions to rural housing development. We are committed to ensuring that all our disadvantaged employees are facilitated with humane living conditions,” commented Crysbro Senior Marketing Manager Amores Sellar.
Crysbro’s Praja Aruna housing project is one under six pillars of the company’s approach to CSR, which focuses on enhancing and uplifting the living standards of its employees. All new houses that are built are entirely funded by Crysbro, while all home renovations conducted under the Praja Aruna project is funded by the Crysbro Employee Welfare Society.
A selection of deserving employees to benefit from the initiative is done by first calling in applications, which are then reviewed based on structured selection criteria which consider the length of tenure of each employee, performance contribution, living conditions and status of current accommodation.
The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.
AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.
Business
Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness
In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.
The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.
“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.
Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,
Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.
HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.
The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.
“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”
US sports envoys to Lanka to champion youth development
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