Ceylinco Insurance Selected as Sri Lanka’s Most Respected Insurer for yet another year

Rated amongst the top ten in six out of twelve attributes

Ceylinco Insurance was placed in the 11th position amongst the nation’s Most Respected and Admired Corporates for the year 2022 and thus becomes the Most Respected Insurer in Sri Lanka for yet another year, the company said last week in a news release.

Ceylinco Insurance PLC comprises the two dominant insurers in the country, Ceylinco General Insurance Ltd and Ceylinco Life Insurance Ltd. Both, Ceylinco General Insurance and Ceylinco Life Insurance maintain their dominance as market leaders in General and Life Insurance respectively. In the attributes rankings, Ceylinco Insurance is placed

Fifth in HR & People Management,

Seventh in both Corporate Culture and Management Profile, Ninth in Crisis Management and 10th in Financial Performance and Quality Consciousness, the release said. Ceylinco Insurance is also placed amongst the top ten in six of the 12 attribute rankings. This was announced by the LMD magazine in its 18th annual edition of the nation’s Most Respected and Admired Entities. The results are based on a survey conducted by LMD together with Nielsen IQ with a well-informed sample of 800 respondents who hold management positions in listed companies.

Mr. Ajith Gunawardena, Executive Chairman and Chief Executive Officer of Ceylinco Insurance PLC said, “We are proud and also humbled to be amongst the nation’s top corporates and express our gratitude to each and everyone for nominating us. Your recognition encourages us and we are even more committed to offering innovative and customer-centric products and services that enhance the lives of the people of our nation.

“As a corporate entity that believes in offering innovative and customer-friendly solutions, our continuous search for excellence in customer service and commitment has enabled us to become a livewire of innovation and creativity. Most of our innovative products have reached the grassroots level and their benefits have been reaped by people who would have never thought of getting insurance if it were not offered through channels close to them.”

Mr Rajkumar Renganathan, Chairman of Ceylinco Life said: “A core precept at Ceylinco Life is that respect like trust must be earned, nurtured and built on through our actions. Seventeen consecutive years of market leadership in an industry that is heavily dependent on trust attests to the fact that Ceylinco Life has lived by this credo.

“As the largest life insurance company in Sri Lanka, Ceylinco Life is de-risking the future of millions of people – our policyholders and their families – and has never compromised on its mission or its core values. We not only honour every legitimate claim, but we also do so quickly and unobtrusively. Additionally, our persistent efforts to promote professionalism in the industry has helped change the perception of the life insurance salesperson and also contributed to the respect we have earned.”

Mr. Patrick Alwis, Chairman /Chief Executive Officer of Ceylinco General commented, “The Ceylinco VIP brand is synonymous with customer-centricity combined with speed in delivery and this accolade reflects the values we uphold with our customers. Our willingness to pay claims within the shortest possible time has enhanced our brand equity. Our Company is founded on the principles of delivering protection and financial security together with customer satisfaction and we remain committed to providing industry-best insurance solutions to cater to every need of customers from all walks of life. We always strive to give back to our society a part of what we earn. “

Ceylinco Life’s Managing Director/CEO Mr Thushara Ranasinghe said: “Even though respect can be subjective, it is extremely valuable for any business, and particularly so for those in the financial services sector. Our mission is to de-risk the ambitions as well as the futures of our policyholders, which entails a long-term relationship built on confidence, the bedrock of which is trust and respect. Being voted the most respected insurance company in Sri Lanka for many years is therefore more than an accolade, it is a barometer of our success in building strong relationships with the people of our country.”

Earlier this year, Ceylinco General Insurance and Ceylinco life Insurance were chosen as the ‘People’s Insurance Brand of The Year’ for General and Life Insurance respectively at the 2022 SLIM Kantar People’s Awards for an unprecedented 16th consecutive year.