Baby Cheramy and Sri Lanka College of Paediatricians promote child safety education among parents

Forging ahead in its mission to make the world a safer place for children, Baby Cheramy is partnering with the Sri Lanka College of Paediatricians to educate parents on prevention of home accidents, a major cause of child injuries in Sri Lanka. A Memorandum of Understanding (MoU) was inked on 7th November 2023, to cement this collaboration to uplift awareness on child safety. On the occasion, a Parental Guide booklet was also launched, authored by Prof. Manori Gamage, Professor in Paediatrics, and Dr. Kalyani Guruge, Consultant Paediatrician on how to prevent home accidents to keep children safe.

Sri Lanka College of Paediatricians, the premier professional and academic college and the leading voice involved with child healthcare, along with Baby Cheramy the most loved Baby Care brand in the country, has continuously engaged in educational initiatives to uplift child safety in Sri Lanka and together takes this step once more for the benefit of parents and children across the country.

Baby Cheramy is putting its brand purpose of “creating a safer world for our babies” into action by ensuring child safety education among parents and other key stakeholders to empower them with the essential knowledge necessary to protect their children from accidents.

Preventable child accidents continue to cause injury and death among children. Every year, 269,000 children in Sri Lanka are hospitalized due to accidents. A majority of these accidents happen in the home environment but can be prevented by taking the correct precautions.