Business
Asian Paints Causeway continues to support ‘Masterstrokes’
Through their unique loyalty scheme ‘Masterstrokes’, Asian Paints Causeway yet again reiterated their commitment to the painters’ community across Sri Lanka when the company distributed worthy essential goods hampers recently to support them through the current tough times. As harsh economic conditions have begun to affect the livelihoods of many, this initiative was carried out as a fervent endeavour by Asian Paints Causeway to ease the burdens of their loyal painters who are mostly daily wage earners.
‘‘Painters are a segment of blue collar professionals whose silent service often goes unnoticed in the bigger picture. At Asian Paints Causeway, we have always engaged with them very closely and therefore we are aware of the negative impact of current economic conditions on their livelihoods. Although economic conditions have resulted in many restrictions to the business, as the market leader we remain committed to protect the business ecosystem and support the painter community with a whole heart’’ said Anuradha Edirisinghe, Head of Marketing and Activations of Asian Paints Causeway.
The Masterstrokes programme by Asian Paints Causeway was launched in 2016 as a truly unique loyalty scheme with hitherto unseen features, seeking to engage with the painter community on a much deeper level. Being a multifaceted programme, its objective was to empower the painters as professionals by guiding and supporting them in multiple areas such as skills development, knowledge building, good practices and financial management etc. Most importantly, the programme provided painters with a mechanism to gain a financial benefit for the purchase of each litre of Asian Paints Causeway products, facilitated by them.
The programme has been massively successful since inception with over 10,000 painters across the island currently registered under it. Throughout the past six years, Asian Paints Causeway have conducted many initiatives under Masterstrokes to elevate the status of painters as a group of professionals and to be a part of their lives in a meaningful way.
As the whole nation is scraping through the current challenges, Asian Paints Causeway believes in everyone coming together in unity and showing empathy and compassion towards one another. As such, Asian Paints hope to continuously protect its business ecosystem by supporting all its stakeholders, see through these challenges.
One of the top decorative paints manufacturers in the world, Asian Paints operates with manufacturing facilities in 28 countries and serving customers in 65 countries. The Asian Paints product portfolio in Sri Lanka encompasses a large spectrum of coatings and ancillary products in decorative paints, wood finishes, automobile OEM coatings and refinishes, marine, road marking paints, floor paints, roofing paints, waterproofing products and industrial coatings. Asian Paints production operations in Sri Lanka are ISO 9001:2008 and ISO 14001:2004 certified and the company is claimed to operate one of the largest R&D facilities in the industry with multiple laboratories devoted to cutting-edge research.
The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.
AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.
Business
Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness
In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.
The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.
“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.
Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,
Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.
HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.
The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.
“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”
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