Asia Securities Wealth Management launches new money market fund

Avancka Herat, CEO, Asia Securities Wealth Management

Asia Securities Wealth Management (Pvt) Ltd., the investment management arm of Asia Securities, one of Sri Lanka’s leading investment firms, recently launched the Asia Securities Money Market Fund. Regulated by the Securities and Exchange Commission of Sri Lanka (SEC), the Asia Securities Money Market Fund aims to provide an attractive alternative to traditional short-term instruments such as savings deposits. The Fund allows investors to diversify cash holdings across a range of high-quality money market instruments, and offers higher return and good liquidity.

As one of the leading investment services providers, Asia Securities recognizes that many investors place a high value on achieving the dual objective of higher income generation from their investments, while simultaneously safeguarding their capital. The Asia Securities Money Market Fund is designed to achieve both these, by delivering competitive yields and liquidity with a low risk to capital, compared to other traditional fixed income investments. The fund issue will be open for initial subscriptions from 26th November 2020 to 23rd December 2020.

Commenting on the firm’s fund management expertise, Avancka Herat, CEO, Asia Securities Wealth Management stated, “Meticulous analysis and risk management is one of our core competencies. Our Private Wealth Management business which has managed a multibillion-rupee fixed income portfolio has comfortably outperformed other traditional fixed income investments since inception. Our seasoned team of investment professionals bring over 80 years of unparalleled local and international expertise in research, risk management and portfolio management. With the launch of the new Asia Securities Money Market Fund, we hope to continue to bring dynamic investment opportunities for local investors looking to navigate different market cycles.”

The Money Market Fund will invest exclusively in high quality fixed income instruments issued by rated or listed banks, finance companies, corporates as well as Treasury instruments. The Asia Securities Money Market Fund is recommended for investors with low-risk tolerance who prefer to maintain high levels of liquidity while seeking higher interest yields. The Fund will be accessible to resident and non-resident, individual and institutional investors.

Building and actively managing a fixed income portfolio is not for everyone. Asia Securities Wealth Management will take this load off investors’ hands by offering professional fund management services. Asia Securities’ highly experienced fund managers actively seek new investment opportunities, maintain close oversight and risk management on current investments, and continuously refine the investment strategy with ever changing market dynamics to help investors stay ahead of the curve.

Over the past 30 years, Asia Securities, led by a management team with an aggregate of 100+ years of local and international experience, has and continues to place Integrity and Trust at the center of all business conduct, while putting its clients first. Reflective of the firm’s commitment to delivering value to clients, Asia Securities has received several accolades. The equity brokerage team ranked in the top three in turnover in the year 2019 and the year to date, while the Asia Securities research team has been recognized as the best stock broking research team by the CFA Society of Sri Lanka in two of the last three years. The investment banking arm of the firm has advised clients on some of the largest Mergers and Acquisitions (M&A) transactions in recent years, and also provides debt financing services to corporates and financial institutions. (Asia Securities)