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Airtel 4G revolutionises telecom industry with first-of-its-kind freedom packs

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Airtel has transformed Sri Lanka’s telecom landscape by launching its 4G services along with first-of-its-kind ‘Freedom Packs’. With just one reload, Airtel ‘Freedom Packs’ offer enough and more data and voice benefits for the entire month – with no conditions attached. All this comes with a superior experience on Airtel’s world class, buffer-free 4G network.

With the Freedom Packs, Airtel has eliminated the need for multiple reloads, ushering in an era of transparent, condition-less data and voice benefits. Furthermore, there has been a drastic surge of internet usage due to the pandemic. The innovative product is based on customer insights and underscores Airtel’s philosophy of innovating to simplify customer experiences, especially during a time where there has been an upsurge in internet usage.

The packs come in four different bouquets to suit different usage needs and will offer 5 times more value, with an unmatched customer experience. Each of these packs includes generous high speed daily data that can be used for any internet requirement including Social Media, WFH, SFH etc. For voice usage, all packs offer unlimited Airtel calling and ample minutes and SMS for any network calling. Additionally, for the light to medium users, ‘Freedom Lite’ offers two tailor-made packs sufficient for their mobile consumptions. Airtel has also reduced the other network call tariff by 66% for any usage beyond the built minutes, another unique feature of ‘Freedom Packs.’

Airtel has also introduced aggressively priced data top-up cards for customers seeking additional data beyond their ‘Freedom Pack’ usage. A feature all data users will no doubt relish.

“With this pioneering launch, Airtel brings much needed simplicity and the best value for Sri Lankan telecom customers. Users can now do more on a world class 4G network, using our ‘Freedom Packs’ without ever having to worry about restrictions of any kind. Now is the time to switch to Airtel,” Airtel Sri Lanka MD & CEO, Ashish Chandra said.

With Airtel ‘Freedom Packs’ users can now break this cycle, only requiring a reload once a month. The single reload is sufficient for a user to consume their mobile needs as they would normally as there are no usage restrictions. The price points in which the packs are designed offer up to 5 times the value of an average prepaid user’s monthly spend.

The ‘Freedom Packs’ is backed by the telco’s single largest investment in Sri Lanka since its entry into the island in 2011. Airtel’s purpose-built 4G network promises a superior user experience including 99% buffer-free streaming, noticeably quicker loading times and improved indoor coverage with 4G signals that never fail.



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AHK Sri Lanka champions first-ever Sri Lankan delegation at Drupa 2024

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The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.

AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.

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Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness

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Kotaro Katsuki, Ambassador for the Embassy of Japan

In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.

The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.

“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.

Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,

Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.

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HNB General Insurance recognized as Best General Bancassurance Provider in Sri Lanka 2024

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HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.

The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.

“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”

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