Business
APIDM releases 272 more Digital Marketing Professionals to the industry
The Asia Pacific Institute of Digital Marketing (APIDM), the leading institute for Digital Marketing Education & Skill Training in Sri Lanka, held their Certificate Ceremony for Students who attained the Professional Diploma in Digital Marketing and Certificate in Digital Marketing. The Ceremony was held on the 3rd of March 2022, at Marina Beach, Colombo, with Professor Ravi Dissanayake, the Head of the Department of Marketing Management of the University of Kelaniya attending as Chief Guest.
APIDM is an accredited member of the CPD (UK), and it has been successfully operating in the industry for more than 11 years, nourishing both local and foreign students with the most demanded Digital skills in the industry. APIDM’s leading panel of trainers from Sri Lanka, Australia, Singapore, Serbia and New Zealand, have vast multi-industry experience in both foreign and local markets and are practicing professionals in Digital Marketing. Graduates of APIDM have gone on to work at reputed multinational organisations and corporations both locally and overseas.
In the year 2021, APIDM successfully launched the Professional Diploma in Digital Marketing programme in partnership with the Cam Asean Institute, Cambodia. 177 students of the Professional Diploma in Digital Marketing and 95 students from the Certificate in Digital Marketing program qualified for this year’s certification ceremony. APIDM takes pride in being the skill training partner of these digital marketing enthusiasts and we at APIDM will further facilitate their continuous learning for our students to be more dynamic and up to date with the latest trends in the world of Digital. The Digital Credential Program is offered via a partnership with Everitas, a leading Australian Digital Credentialing Consultant. Credly, the world-renowned Digital credential issuer, helps students share blockchain-enabled Digital badges as verification for their achievement.
The APIDM Professional Diploma of Digital Marketing is one of the most sought-after qualifications in Sri Lanka with content that is certified by the CPD Certification Service. The certification is tributed to the content conforming to continuing professional development principles. The programme provides comprehensive, hands-on sessions that transfer theoretical knowledge into practical knowledge to help students develop and implement digital strategies of their own.
The Certificate in Digital Marketing lays a solid foundation for students who want to embark on a career in Digital Marketing. The programme also provides on-the-job experience for students as APIDM has partnered with reputed Digital Advertising Agencies such as GroupM, Daraz, DigiBrush, Loops Digital, eMarketingEye, ZMessenger, DigitalX, Hash3Three, ALT X and SILK Road as part of its Industry Training Partner Programme (ITPP).
The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.
AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.
Business
Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness
In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.
The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.
“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.
Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,
Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.
HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.
The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.
“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”
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