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‘Daraz Arya Shakthi’ aims to level the playing field for women entrepreneurs

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Celebrating the efforts of women entrepreneurs across the country, Daraz Sri Lanka launched the ‘Daraz Arya Shakthi’ initiative in-line with the forthcoming International Women’s Day. This significant move by the e-commerce industry trendsetter aims to recognize and endorse the social, economic, and cultural value generated to the community and the country by women entrepreneurs, through the power of e-commerce.

E-commerce in Southeast Asia and Sri Lanka witnessed a rapid growth in recent years. Yet, the struggle to attract women to e-commerce has posed a major challenge in reaching the full potential of the industry. Determined to transform this narrative, Daraz Sri Lanka formulated the ‘Daraz Arya Shakthi’ initiative to equip both active and prospective women entrepreneurs with the right kind of knowledge, skills, and attitudes for increased e-commerce participation.

Women entrepreneurs who sign up for Daraz Arya Shakthi will be entitled to a number of exclusive benefits, including 0% commission charges during the first month of signing up, sales proceeds within seven days, and free packaging materials. The benefits further include free training sessions and workshops directly conducted by the Daraz Seller Support team, along with free product photoshoots to upload on their store profiles.

These benefits come in addition to a number of opportunities provided by Daraz to all its sellers through Daraz University and Daraz Seller Centre.

“Women empowerment today has become a buzzword. We want to change this perception by bringing meaning to it in order to foster real change. The ideology of Daraz Arya Shakthi is to empower women to pursue their entrepreneurial dream. This initiative focuses on understanding the struggles and challenges faced by women entrepreneurs, and through this, we are determined to provide a safe platform for women to be more economically and socially empowered,” Daraz Sri Lanka Head of Marketplace Praveen Rukshan Xavier stated.

To date, Daraz Sri Lanka accommodates 50,000 sellers and offers delivery islandwide. Over 1,000 women entrepreneurs have already joined hands to be a part of this growing seller community. With Daraz Arya Shakthi, Daraz Sri Lanka expects women to play a bigger role in the workforce and transform into being the drivers of national economic prosperity in the near future.



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AHK Sri Lanka champions first-ever Sri Lankan delegation at Drupa 2024

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The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.

AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.

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Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness

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Kotaro Katsuki, Ambassador for the Embassy of Japan

In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.

The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.

“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.

Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,

Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.

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HNB General Insurance recognized as Best General Bancassurance Provider in Sri Lanka 2024

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HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.

The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.

“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”

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