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Sarvodaya-Fusion and HSBC collaborate to educate Sri Lankan women on Personal Financial Literacy

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In a concerted attempt to empower Sri Lankan women Sarvodaya-Fusion in partnership with HSBC has launched Personal Financial Literacy Education Programme for women starting June 2021.

“In its essence, financial literacy can be defined as the understanding of how money works and this includes generating, investing, spending, and saving money in ways that ensure a person’s financial stability – an essential life-skill that becomes even more significant in challenging times. This knowledge is the basic building block that enables women to become more independent, and lead more fulfilling, secure lives,” said Stuart Rogers, Interim CEO and Head of Wholesale Banking HSBC Sri Lanka and Maldives.

The ongoing crisis in the country, due to the pandemic has affected both working and non-working women. They are currently forced to manage in an extremely challenging environment with wage gaps and gender inequality. Through this programme, non-working women will be educated and made aware of how to manage their household expenses and look for more avenues to earn an extra income apart from the main income received by their spouse. Similarly, working women will learn how to make their way up the financial ladder, with smart investments and savings. Individuals can visit the Sarvodaya-Fusion Facebook Page for more information on registrations.

“We are excited to partner with a leading global financial entity such as HSBC to educate and enable women of Sri Lanka to take stronger control of their finances. We are convinced that these two key segments of the population should have access to not only financial services, but to recognize themselves as economic agents that can make a change in their families and society through their everyday choices,” said Rohan Pandithakorralage, Chairman, Board of Advisors, Sarvodaya-Fusion.

The engaging Zoom based webinars of one and half hours each cover the main aspects of wise spending, managing debts, earning an extra income, saving as a habit, and making smart investments. The sessions are delivered by utilizing appealing elements such as webinar polls, icebreakers, chats, Q & A sessions and online feedback gathering surveys to ensure maximum engagement and interaction.

“We have seen how financial health has significant ramifications in society, particularly during the pandemic. It’s important for us that we provide women across Sri Lanka with access to the right skills, attitude and tools required to manage their finances and make the most of their money. These carefully crafted webinars dispense the practical knowledge needed by women to manage their money with confidence and, grow their economies,” Rogers continued to state.

Sri Lanka’s adult literacy was 92% in 2018, but the country’s financial literacy rate measures at just 35%. Although this is still the highest out of South Asia, the high print literacy rates do not necessarily correlate to financial savviness. Still, the ability to read and write does provide the basis on which one can build, access and use financial services.

Therefore, it is critical to encourage both working women and non-working women to have a stronger grasp of their finances to benefit themselves, their families and society at large, as well as contribute towards reviving the country’s economy, even at an individual level.  Additionally, basic financial literacy among households can also lead to healthier family welfare. Consequently, improving financial literacy and financial capability among all community segments irrespective of age, sectors, and gender would lead to higher levels of economic wellbeing of the individual, their family and the country at large.

With this ethos, the Personal Financial Literacy initiative was launched by Sarvodaya-Fusion as a corporate social responsibility (CSR) project under HSBC’s Future Skills charity program. Over the past few years, the programme has targeted low-wage workers, undergraduates and entrepreneurs. The initiative aims to provide different sectors in the community with the necessary awareness on handling their finances, ranging from personal financial management to managing business finance.



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AHK Sri Lanka champions first-ever Sri Lankan delegation at Drupa 2024

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The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.

AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.

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Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness

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Kotaro Katsuki, Ambassador for the Embassy of Japan

In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.

The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.

“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.

Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,

Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.

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HNB General Insurance recognized as Best General Bancassurance Provider in Sri Lanka 2024

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HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.

The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.

“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”

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