Business
Twinery, Innovations by MAS recognised as one of region’s most influential innovators
By Steve A. Morrell
MAS Holdings Chairman, Mahesh Amalean said recently that it was a proud moment for his company when their Twinery product won the Clarivate award for excellence.
He said so addressing the media on a virtual meeting platform. “Technology and innovation that developed the product which was the ultimate result of team work and distinct attention to detail. MAS holdings Twinery was one of 28 products that achieved this distinction and the first to be awarded worldwide acclaim in the apparel sector,” he said.
“Distinction achieved was also that the product was a national achievement, with the ‘Made in Sri Lanka’ tag adding prestige to the country of origin,” he said.
Elaborating on the prestige of the award, Sales Director,- IP Group- South Asia & South East Asia, Rajat Kumar Sikka. addressing the media said, the IP group’s tradition spanned over 150 years. Within this time span it lent recognition to products originated from other countries as well. Innovative ideas emerging from such origins were evaluated for innovation and originality. He confirmed that the Twinery product from MAS holdings was outstanding in its quality and texture, and the Clarivate award identified the MAS product to be outstanding and a leading product of the brand. Intellectual Property Rights for the MAS product was an indelible stamp of excellence recognized for the Clarivate award; that too its competing texture was recognised to ensure the brand was the result of research to maximise its value”.
Chief Innovation Officer, MAS holdings, Ranil Vitarana, commenting on intellectual property rights said the advantage of such identification was that the product could not be duplicated by another manufacturer for another 10- 20 years. He also said the advantage was that the product achieved such exclusivity coupled with its brand prestige, was that the manufacturer could charge an extra shelf price during its rights period”.
“Smaller companies are within the vortex of violating such property rights, and tend to renegade on such strictures. To prevent such action the property rights were protected legally. Additionally, prices for such products were not subject to controls that could be enforced during the period enforced”.
Expanding on the product, Twinery, was an innovation that came into being since 2014, to help women manage and support physical changes through the company’s FEMTECH pillar. That being to support women during physical changes that become unavoidable during the period of menopause. To help them cope with these changes the silky fabric made of a mixture of yarn and light weight material accents coolness against the skin absorbing heat to ensure comfort during the transitional period experienced by women during this time.
The team of innovators at MAS, included a group of some 45 persons who were also a number of women who were part of their team. Additionally, a group of about 5 young persons were also part of the team, the difference was that they did not have any academic qualifications.
Responding to a query from the media, Mahesh Amalean, confirmed that success of the product was the advantage of team work. “Product innovation was continuous and did not bear an ultimate end. Progress is a factor that does not register an end. Given the excellence of the product, MAS products are recognized on retail shelves and are an inevitable product sought after by customers”, he said.
Also present at the press conference were, Director Corporate Affairs, MAS Holdings, Rajitha Jayasuriya, and CEO MAS Holdings, Suren Fernando.
The Delegation of German Industry and Commerce in Sri Lanka (AHK Sri Lanka) proudly facilitated the first-ever Sri Lankan delegation’s participation at Drupa 2024, the world’s largest trade fair for the printing industry and technology. Held after an eight-year hiatus, Drupa 2024 was a landmark event, marking significant advancements and opportunities in the global printing industry.
AHK Sri Lanka played a pivotal role in organising and supporting the delegation, which comprised 17 members from the Sri Lanka Association for Printers (SLAP), representing eight companies from the commercial, newspaper, stationery printing, and packaging industries. This pioneering effort by AHK Sri Lanka not only showcased the diverse capabilities of Sri Lanka’s printing sector but also facilitated vital bilateral discussions with key stakeholders from the German printing industry.
Business
Unveiling Ayugiri: Browns Hotels & Resorts sets the stage for a new era in luxury Ayurveda Wellness
In a captivating reimagining of luxury wellness tourism, Browns Hotels & Resorts proudly unveiled the exquisite Ayugiri Ayurveda Wellness Resort Sigiriya. This momentous occasion, celebrated amidst a vibrant and serene grand opening on the 6th of June, heralds a new chapter in the Ayurveda wellness tourism landscape in Sri Lanka. Nestled amidst 54 acres of unspoiled natural splendour, Ayugiri features 22 exclusive suites and stands out as the only luxury Ayurveda wellness resort in the country offering plunge pools in every room, rendering it truly one-of-a-kind.
The grand opening of Ayugiri Ayurveda Wellness Resort was an enchanting event, where guests were captivated by the melodies of flutists and violinists resonating through Sigiriya’s lush landscapes. As traditional drummers and dancers infused the air with vibrant energy, Browns Hotels & Resorts’ CEO, Eksath Wijeratne, Kotaro Katsuki, Acting Ambassador for the Embassy of Japan and General Manager, Buwaneka Bandara, unveiled the resort’s new logo, marking a significant moment witnessed by distinguished guests from the French Embassy, Ayurveda and wellness enthusiasts along with officials from the Sigiriya area, LOLC Holdings and Browns Group.
“Our strategic expansion into wellness tourism with Ayugiri Ayurveda Wellness Resort Sigiriya symbolises a significant milestone for Browns Hotels & Resorts. Wellness tourism has consistently outperformed the overall tourism industry for over a decade, reflecting a growing global interest in travel that goes beyond leisure to offer rejuvenation and holistic well-being. By integrating the timeless wisdom of Ayurveda with modern luxury, we aim to set a new standard in luxury wellness tourism in Sri Lanka. Whether your goal is prevention, healing, or a deeper connection to inner harmony, Ayugiri offers a sanctuary for holistic well-being” stated Eksath Wijeratne.
Ayugiri encapsulates the essence of life, inspired by the lotus flower held by the graceful queens of the infamous Sigiriya frescoes. Just as the lotus emerges from the murky depths, untainted and serene,
Ayugiri invites guests on a journey of purity and rejuvenation, harmonised with a balance of mind, body and spirit, the essence of nature, echoes of culture and the wisdom of ancient Ayurvedic healing.
HNB General Insurance, one of Sri Lanka’s leading general insurance providers, has been honored as the Best General Bancassurance Provider in Sri Lanka 2024 by the prestigious Global Banking and Finance Review – UK.
The esteemed accolade underscores HNB General Insurance’s unwavering commitment to excellence and its outstanding performance in the field of bancassurance. Through dedication and hard work, the HNB General Insurance team has continuously endeavored to deliver innovative insurance solutions, cultivate strong relationships with banking partners, and provide unparalleled service to customers nationwide. This recognition is a testament to the team’s dedication and relentless pursuit of excellence in the bancassurance business.
“We are honored to receive this prestigious award, which reflects our team’s tireless efforts and dedication to delivering value-added insurance solutions and exceptional service through our bancassurance partnerships,” said Sithumina Jayasundara, CEO of HNB General Insurance. “This recognition reaffirms our position as a trusted insurance provider in Sri Lanka and motivates us to continue striving for excellence in serving our customers and communities.”
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